As doing business becomes an increasingly globalized undertaking —whether you’re merely selling and shipping goods overseas or have an actual physical presence in multiple countries— multilingualism is also increasing in importance. In some cases, a multilingual workforce can even mean the difference between engaging new consumers and growing your bottom line or watching your brand’s reputation slowly wither away on the vine.

RewardExpert spoke with Ozge Ozcer, business development director at busuu, the world’s largest community for language learning, about how the company is helping global businesses improve customer experience and increase sales.

When a potential customer visits a website, giving a personalized experience can help turn that visit into revenue. That’s where a company called Sitecore can help brands looking for an edge. Sitecore touts its platform as a way to help businesses power the most relevant experiences possible. Senior Director of Corporate Communications, Matt Krebsbach, spoke to RewardExpert about the benefits of becoming a Sitecore client.

“We’ve really grown into becoming sort of this beacon for companies who are trying to solve their digital experience across not just the Web but a whole range of digital marketing and digital touch points,” he said. “You have to have a really good product, but you have to have a really good experience to go alongside of that.”

There’s a statistic that’s commonly bandied about in the business world and it goes something like this: a happy customer will tell three people about their experience and a dissatisfied one will tell 15. While they may do so in person, in this day and age it’s more likely they’ll be broadcasting those praises or laments online—where even more of your potential customers will see them.

What’s a business owner to do? Trustpilot has the answer. It’s a powerful review platform that helps companies proactively collect reviews so they can better understand their customers as well as use the feedback to enhance the reputation of their business.

Fake reviews plague many online websites. These reviews deceive potential customers and make it difficult for businesses to adjust to consumer feedback. Feefo’s solutions eliminate fake reviews because they focus on feedback from verified purchases. This improves the customer experience and builds trust in the business.

I spoke with Neil Mcilory, the Head of Product at Feefo, to learn about their solutions and they are making the web a safer place to shop.

Consumers today desire an experience that is tailored to their unique interests and experience with brands. As companies better understand customer preferences, they can dedicate resources towards more profitable transactions that also increase brand loyalty. RedPoint Global offers a customer engagement hub that offers a single point of control over data and customer journeys to deliver seamless, hyper-personalized interactions.